How to Get 1000 Followers on TikTok

Want to grow your followers on TikTok? Here’s the truth: TikTok is still booming – including its organic reach (AKA: attention you don’t have to pay for!) 

That means it doesn’t take long to get your first one thousand followers on TikTok…

But here’s the kicker: I’m going to share how to attract a quality audience that is actually going to care about your business, because what’s the point of being TikTok famous if there’s no impact back to your business? 

Today I have just about over 20,000 followers on TikTok, so I can definitely teach you how to get that first 1K!

I want to share with you my TikTok journey so you can see just how fast growth can happen… 

I opened my TikTok account in September of 2019 and if you’d like, you can watch that whole experience right here in this video. 👇

I posted a couple more videos during 2019, but I didn’t really start to grow until I started posting consistently in January of 2020… 

Within two weeks of posting consistently in January, I grew to my first 1000 followers on TikTok. 

A thousand followers for just two weeks of videos – not bad, right?

Here’s what I’ve learned along the way so you can get your first one thousand followers on TikTok too…

How to Get 1000 Followers on TikTok

1. Be Consistent to Grow Your Followers on TikTok

The golden rule of pretty much every social media platform? Be consistent. 

When starting, “consistency” meant posting one video per day. It can mean three videos per week to you! Just pick a schedule that you can stick to.

And remember: Even if a TikTok video didn’t get a lot of views right away, a video could attract more views weeks, months, or even years later. (That’s part of why I LOVE TikTok!) 

TikTok isn’t just a place to jump on dance trends, or show your toned arms and glistening, ring light-lit eyes…

TikTok is a powerful engine for evergreen videos.

The thing that helped me stay consistent to posting once a day was thinking that every time I was posting a new video, it was an opportunity to attract new followers and that’s exactly what I saw as I was consistent. 

Like this 👇

2. Make Videos for Your Target Market on TikTok

This is important: Make videos for your target market, not for everyone who’s on TikTok. 

By now you probably know that TikTok has a lot of users, but you don’t need just anyone following you… 

You want, ideally, your target customer to follow you on TikTok. 

When you’re finding trends on TikTok or songs you really like, make sure you’re actually adapting the content you’re teaching or showing in your video to be specific to your target market. 

If you want to get some ideas on what kind of videos you can make for your business, check out the video below where I have given you five types of videos you can make that will actually grow your business. ⬇️

3. Use SEO To Grow Your Followers on TikTok

Pro tip: TikTok functions like a search engine (think: Google). 

In fact, according to the senior VP of Google, Prabhakar Raghavan, “Something like almost 40% of young people, when they’re looking for a place for lunch, don’t go to Google Maps or Search. They go to TikTok or Instagram.” 

As with all SEO, the power is in the keywords. So to grow on TikTok, use relevant and descriptive keywords that your audience actually searches for.

Once you have those keywords, incorporate them in three spots: 

1. Captions 
2. Automated closed captions
3. On-screen text

(Yes, the algorithm scans all of those places!) 

That said, hashtags do still have a place on TikTok! It’s best to stick with a handful of strong hashtags, like 3-5, to keep your caption front and center.

You can even see how many views every hashtag has associated with it. 

Using a specific hashtag worked for me a few years ago when a video got 40,000 views really quickly… and now it has over 65,000 views.

4. Reply to All Comments on Your TikTok Videos

As you start to post, you’re going to start attracting people to your profile because TikTok’s algorithm is trying to figure out what your niche is. 

As people find your videos and start commenting, it’s good behavior on any social media platform to comment back.

This also helps with the engagement of your video, and if you’ve caught on by now, a lot of these tips are very similar to Instagram. 

The TikTok algorithm is probably not that different from the Instagram algorithm. So all those engagement tactics that you know to work on Instagram, be sure to apply them to TikTok as well.

5. Network to Grow Your Followers on TikTok

As the TikTok algorithm gets to know who you are, your niche, and the kind of videos that you like to watch, your “For You” page is going to be curated just for you. 

Your “For You” page is giving you a hint here, like, Hey, here are the videos we think you’ll like! So what I recommend to grow is to network. 

Get your profile around on other videos by commenting on the videos that are showing up on your “For You” page. 

What I like to do is find a newer video that doesn’t have a lot of likes, with maybe zero comments, and engage there! 

That’s a great video for you to comment on because you’re giving that video a little love and you’re doing exactly what the algorithm would like you to do: networking and commenting on the videos that it’s showing you.

6. Write TikTok Captions Strategically

According to Creator.co, captions can significantly contribute to the searchability of your videos. 

So aligning your captions with trending searches and popular topics increases the likelihood of your content appearing in relevant searches, expanding your reach and audience

Plus, now you have up to 4,000 characters to write your TikTok captions, so you have plenty of room to go into detail, share your keywords and search-friendly terms, and keep people on your video longer as they read your caption.

Bonus Tip: Add Text Titles Over Your TikTok Video

I’m going to throw in a bonus tip because you’re still with me. 😉

One extra thing I love to do to engage people on TikTok is this: Add text to my TikTok videos because they might not have the sound on. 

Actually, according to TikTok, up to 80% of people watch videos with NO sound. So make sure to put captions on all of your videos. 

Also, make sure your cover image for your photo has a really bold text title.

Like this ⬇️

You can edit all of this into your video, and I find that having a cover image with a bold text title is a really effective way to capture people’s attention.

Ready to Grow Your Biz Using TikTok?

Know you need to be showing up on video, but not sure what to post that will actually make a difference in your business?

Videos Vault is my answer to your question, What the heck do I post on TikTok?

Videos Vault is a bank of 300 evergreen, short-form video ideas that you can use all year long, with the power to drive free traffic for weeks or even months after publishing.

Perfect for COACHES, SERVICE PROVIDERS and CREATORS, Videos Vault is the quickest and easiest way to grow your followers and organic traffic today.

With Videos Vault, you’ll create videos to:

1. Get MORE visibility in your market

2. ​Drive steady traffic to your videos and business, months after posting

3. Connect with your audience in a way that suits your personality – whether that’s on or off camera!​